Barstool Sportsbook Ready For Illinois
Penn National Gaming made headlines earlier this year when it confirmed that the Barstool Sportsbook would launch in Illinois at some point in the first quarter.
Now, Barstool has made even bigger news as it is now taking registrations in the Land of Lincoln.
The news came across Twitter on Monday morning as the Barstool Sportsbook announced that the registration period is now open. An official launch date is still not available at this time, but it is expected to launch before the start of March Madness.
The #BarstoolSportsbook is coming to Illinois. Even better? You can now earn mychoice tier points and mycash by placing wagers in the app.
Download the app and get ready: https://t.co/NuSkDW7sj0
Gambling problem? Call 1-800-GAMBLER (1-800-426-2537). pic.twitter.com/Sz9ecmU5Xk
— Hollywood Joliet (@HollywoodJoliet) March 1, 2021
The Illinois Gaming Board is set to hold a meeting next week, and an official announcement will likely be forthcoming. The Hollywood Casinos in Aurora and Joliet have also been promoting the news, but it’s unclear which location will claim Barstool as its online skin.
Barstool Sportsbook is currently available in just Pennsylvania and Michigan, but the company is looking to be in at least 10 markets by the end of 2021. This has already become a popular sports betting option, and the Barstool Sports personalities have helped drive traffic to the site.
Penn National Gaming purchased 36 percent of Barstool back in 2020, and it has allowed them to grow in the US sports betting industry. The Illinois sports betting market is already crowded with some terrific options, but Barstool will make it even more competitive.
New users that register for an account at Barstool Sportsbook are eligible to receive a free site credit of $10. Barstool is also expected to offer additional bonuses and promotions when the site launches, and they will likely be centered around the NCAA Tournament.
FanDuel Makes Switch
Customers at FanDuel Sportsbook Illinois were prompted to accept a new user agreement earlier this week, signaling a major change for the operator. FanDuel has now shifted its online skin from the Par-A-Dice Casino in East Peoria to Fairmount Park in Collinsville.
FanDuel was at one time looking to buy Fairmount Park as a way to break into the Illinois market but was able to do so by reaching an agreement with Boyd Gaming and the Par-A-Dice Casino. Now that the Par-A-Dice has an open sports betting skin, it could create some additional movement in the state.
BetMGM would be a logical choice, but an official announcement has not been made at this time. MGM Resorts International has been aggressive in pursuing new sports betting opportunities, and Illinois is one of the biggest sports betting markets in the US.
Unibet has also announced that it will be launching in the state of Illinois, but that announcement came all the way back in 2020. There has not been any other announcement since that time, and it appears that Barstool Sportsbook will beat them into the state.
Online sports betting continues to account for more than 90 percent of the total handle each month, but retail sports betting options are starting to open back up. Online betting will continue to be the most popular option, but retail betting should improve the overall handle numbers in the state.
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